Decades back, photography was something only the wealthy enjoy, and films were not something as omnipresent as radio or television sets, and everyone else didn't seem to mind the difference anyway. These, obviously, are long gone: film has gone nearly obsolete because of digital photography and cheap, unlimited digital storage. DSLRs get cheaper and better each day, and that little thing called the Internet has created photography sensations overnight.
Not all photographers may feel too welcoming of these rather rapid changes, but as this is today's new normal, everyone who wishes to stay must join the bandwagon as well. If you take photos of weddings for a living, this will mean having to promote yourself on the web. Here are a few things you could do to adapt and remain outstanding at the same time.
Create a minimalist website that showcases your best work and gives visitors a chance to contact you through phone, email, or your photography studio if you have one. Purchase your own domain so as to look more professional (signing up in one of the free blogging channels usually comes off as a turn-off to possible clients). Continuously update your website with your newest work to show visitors that you're making progress. Include a web-exclusive slideshow for your clients in order to keep drawing them to your website.
If you are a singapore wedding photographer, you can also set up your Facebook fan page as well as Twitter account in order to reach more potential clients on the Internet, as well as to keep your present and past clients up-to-date with your works. You would find that this is not only cost-efficient but also effective in keeping communication lines and project possibilities open. You could also use your social media accounts for Wedding Photography Singapore promotional projects, like offering discounts to your Facebook followers or giving away prints or shoot sessions on your anniversary. All these are a good way to cultivate a community outside your studio.
Of course, never disregard the heart and soul of your craft: personal interactions with individuals. Update your business cards to include your Facebook fan page and website, and take the time to introduce these to individuals you hand your cards to. Consider your online presence a useful, powerful tool to letting more and more people know about your brand as well as your services!
Not all photographers may feel too welcoming of these rather rapid changes, but as this is today's new normal, everyone who wishes to stay must join the bandwagon as well. If you take photos of weddings for a living, this will mean having to promote yourself on the web. Here are a few things you could do to adapt and remain outstanding at the same time.
Create a minimalist website that showcases your best work and gives visitors a chance to contact you through phone, email, or your photography studio if you have one. Purchase your own domain so as to look more professional (signing up in one of the free blogging channels usually comes off as a turn-off to possible clients). Continuously update your website with your newest work to show visitors that you're making progress. Include a web-exclusive slideshow for your clients in order to keep drawing them to your website.
If you are a singapore wedding photographer, you can also set up your Facebook fan page as well as Twitter account in order to reach more potential clients on the Internet, as well as to keep your present and past clients up-to-date with your works. You would find that this is not only cost-efficient but also effective in keeping communication lines and project possibilities open. You could also use your social media accounts for Wedding Photography Singapore promotional projects, like offering discounts to your Facebook followers or giving away prints or shoot sessions on your anniversary. All these are a good way to cultivate a community outside your studio.
Of course, never disregard the heart and soul of your craft: personal interactions with individuals. Update your business cards to include your Facebook fan page and website, and take the time to introduce these to individuals you hand your cards to. Consider your online presence a useful, powerful tool to letting more and more people know about your brand as well as your services!
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